The CEO, of the Ghana Tourism Authority, Mr Akwasi Agyeman has stated that the reason for Ghana Tourism Report 2022 is to provide in-depth information on some key tourism trends of the tourism industry in Ghana.
According to him, the report is a valuable resource to help our stakeholders better understand the current state of the industry and identify opportunities for growth. It covers several key areas, including Ghana’s Domestic Tourism and insights into the trends in the sector.
Since the COVID-19 pandemic has undoubtedly had a significant impact on the global tourism industry, and Ghana is no exception.
However, the report highlights the improved outcomes due to efforts and measures taken by the Ghana Tourism Authority under the auspices of the Ministry of Tourism, Arts, and Culture to mitigate the impact of the pandemic. This has resulted in a strong rebound of the sector from the pandemic.
He added that ‘‘the domestic Tourism drive “Experience Ghana, Share Ghana” has brought about a significant number of visitors at our various tourist sites. International arrivals have also improved to about 81% of pre-pandemic levels, far above the African average’’.
‘‘ I believe this report will be a valuable resource for policymakers, tourism industry stakeholders, investors, and anyone interested in Ghana’s tourism sector.
I commend the entire team at GTA especially the Research team for their work in producing this report. As we continue to produce this report year in and year out, we hope it will help inform and shape the future of Ghana’s tourism industry.’’
He encourages the stakeholders to take the time to read through the report thoroughly and use the insights provided to inform their decision-making.
Source: Obaapa Janee
