SuperSport is reportedly poised to replace StarTimes as the broadcast partner for the Ghana Premier League, with trade gossip highlighting their interest in the Ghanaian market.
No official announcement has been made, but SuperSport’s strong presence in African markets like Nigeria, Zambia, and South Africa, along with their renowned production and distribution capabilities, makes them a leading contender.
The collapse of talks with StarTimes, driven by financial disputes including an unpaid debt of over USD 842,000, has pushed the Ghana Football Association (GFA) to seek a more stable and transparent partner.
In 2013, the South Africa-based broadcasters agreed a three-year deal with the GFA that secured them exclusive rights of the Ghana Premier League and the MTN FA Cup.
SuperSport’s potential return for the first time in twelve years to Ghanaian football could enhance the league’s commercial appeal and media exposure, aligning with the GFA’s goals for a long-term partnership.
