Ghanaian Artist manager, Bullgod has advised Ghanaian musicians about the misconception that they have to go to Nigeria to promote their songs before they can hit the international market.
This comes after a Nigerian music promoter and broadcaster, Adesope Olajide inspires Ghanaians singers to select Lagoes as a secondary location for their music promotion.
But Bullgod has also declared that the internet offers more effective platforms for creatives to showcase their pieces of stuff and market them globally too.
According to him, “This is 2023; no one should claim that we must go to Nigeria to promote music. We won’t go to Lagos. There’s no need for that in this digital age”
He continued that “The internet is crucial; we realized its significance, especially during the topmost of the coronavirus. Going to Lagos is outdated. After releasing a song in Accra, the next step should be the TikTok office.
He concluded that “if you have the budget for promotion, invest in the TikTok office and power its potential.”
Story by Obaapa Janee
