Adina, a popular Ghanaian singer and songwriter, has firmly stated that she will never resort to sexualizing her music to gain popularity.
She believes that maintaining decency can be just as successful in generating sales and attention in the entertainment industry.
Adina stated in an interview with Graphic Showbiz that she wouldn’t sacrifice her values for fame.
She stated that she will rely on her talents and values rather than using her body to gain attention and stay relevant.
“I won’t succumb to indecency just to get attention or stay relevant in the industry. Decency sells too, and it’s a choice I am proud to make,” she said.
Her commitment to projecting decency and genuine self-expression is based on her background and belief in the power of personal branding. She emphasized that her brand is built on the values and image she currently exemplifies.
“I am not pressured to conform to any immoral standards to sell my craft. My training even won’t allow it, and it is a personal decision too.
“People want a certain image, and when they think of branding and getting people to know them, they think of going with what is making everyone popular, like what we see on our screens. Mine is what you are seeing now. I have tried mine and it’s working for me,” Adina added.
Adina, a female vocalist, won two awards at the 2018 Vodafone Music Awards in Ghana for her song “Too Late”: Record of the Year and Female Vocalist of the Year.
Story by Obaapa Janee
Source: pulse.com.gh